Bink appoints Tim Gittins – ex M&S, Ocado and Moto – to its senior leadership team ahead of Bink’s major expansion in the retail sector

Bink Tim Gittins Chief Revenue Officer

Tim Gittins

Chief Revenue Officer

London, 20 March 2022 – Bink has strengthened its leadership team with the appointment of Tim Gittins as Chief Revenue Officer. 

Having worked for Marks & Spencer, where he held category management roles, Tim then went on to Ocado where he was a member of the original leadership team. He has spent the past 15 years on the board of Moto Hospitality, the UK’s largest motorway service area operator, in several senior leadership roles, including that of Chief Operating Officer.

Following the recent announcement of the Bink and Lloyds Banking Group partnership, Bink has set its sights on scaling its retail division, and this appointment sets the company in good stead to achieve this objective. 

“Tim is exceptionally well-connected within the retail industry and has an impressive career history. His expertise will significantly accelerate bringing our unique product Payment Linked Loyalty to more retailers. Our technology identifies customers every time they shop, allowing retailers to gain deeper insights into their customers whether they are shopping online or offline. I am very pleased to welcome Tim to the team, and I look forward to working with him to augment our retail business.” Mike Jordan, CEO Bink 

“I am delighted to be joining the team at Bink who have already done a brilliant job in transforming the way in which millions of banking customers are able to engage with loyalty. I look forward to sharing Bink’s technology solutions with retailers and I am confident that the opportunities this technology unlocks will prove highly valuable to them”  Tim Gittins, CRO Bink 

About Bink: 

Bink was founded in 2015 to address the frustrations of retail engagement and loyalty programmes, which have neither kept pace with technology, nor with how people want to shop and interact with their favourite brands. 

Bink’s technology links a customer’s payment cards to participating retailers’ loyalty and customer engagement programmes. This ensures that customers are identified and automatically rewarded every time they shop, eliminating the need to carry around physical loyalty cards and allows retailers to instantly recognise customers when they shop, driving deeper insights and lasting connections.

Bink has formed strategic partnerships with both Barclays and Lloyds Banking Group. Thanks to these partnerships, Bink’s technology is accessible to multiple millions of banking customers in the UK. 

Benefits available to retailers using Bink include:

  • Attracting and engaging millions of new customers and growing loyalty programme customers.
  • Ability to capture more customer transactions through loyalty schemes, helping to better understand, shape and reward customer behaviour.
  • Build highly accurate customer insights that can shape business decisions.
  • Opportunity to enhance a retailer’s existing programme, or a simple way to launch a new initiative for those who don’t have one.
  • Remove friction at customer check-out.

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Media Contact: Fiona Bosman